Elementary, My Dear Wasmoen
One of my favorite Programmers is Mark Adams with iHeart in San Francisco. Mark’s one of those guys who is literally so smart that I’ve always been afraid to ask to see his SATs because I knew it would just ruin my day. Mark was talking about new technologies...
Anti-Social Media
Radio has, like we always seem to do, take something like social media and look at it with a very one dimensional vision: “Hey Bob, now we have another way to spam and annoy our audience.”
Granted, it would require “work” and “effort” but Twitter and Facebook have given us wonderful ways to court listeners and create fans.
New Years Revolutions
I was never good with resolutions. The one about the thing at the place with the stuff? I didn’t make it past noon on the 1st inability to commit and my weak resolve. Damn. Damn. Damn. Here are a few things to resolve for 2014: • If someone says “But, in a PPM...
Summer Umbrellas
The evolution of a summer umbrella, a moniker for the stations’ activities during the Summer, pretty much began and ended with “The (Dial Position) Days Of Summer” in 1981. 99% of stations that have used it, didn’t use it so that it had any meaning. It was just a...
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