Possibly The Winner Of “The Worst Sales Story…Ever”

Possibly The Winner Of “The Worst Sales Story…Ever”

If you get a bunch of Programmers together, inevitably someone will bring up the time some AE agreed to do something atrocious or committed the station to doing something that, well, was a really bad idea. It can be soul crushing to see a station just waste a million dollar prize for a seemingly tiny sales opportunity knowing the insane lengths that people will go to try and just PURCHASE concert tickets.

The Time KGGI/Riverside Moved To Iowa

The Time KGGI/Riverside Moved To Iowa

If I had a Mantra (and I really do need one)(plus an affectation like a monocle or a walking stick) it would be that I hate to see stations miss opportunities. We have all of these opportunities that present themselves, and how many have you actually seized on and done something with? Great radio stations dig and scavenge for opportunities.