by Paige Nienaber | Sep 8, 2013 | Promotions
Every Friday afternoon your audience, plowing along on that dismal highway of life, spots an off ramp and for two days take a detour. Their mindset changes. Their pace changes. Their priorities change. And as a radio station, you kind of need to reflect that or appear...
by Paige Nienaber | Aug 28, 2013 | Promotions
It would be difficult to find a boy who grew up in the Twin Cities in the 60’s and 70’s, who didn’t dream of becoming either Harmon Killebrew or Bert Blyleven. The Killer effortlessly swatting balls into the upper deck at the old Met. [dropcaps...
by Paige Nienaber | Aug 20, 2013 | Promotions
I’ve always said that Radio is the Bad Self Esteem Medium. Honestly, if you dug not-too-far back into the mental health evaluations of most of its employees, you’d find a psych ward of Freudian Failures. Case in the point, we’re the only medium whose main focus...
by Paige Nienaber | Aug 7, 2013 | Promotions
“Hall Vibe” is very under-rated. When people ask me about qualities that great radio stations have, “Hall Vibe” is always at the top. Because you can hear it on the air. Honestly, I could name a slew of no-longer-great stations that the loss of the fun in the...
by Paige Nienaber | Jul 24, 2013 | Promotions
Last week I revisited my brief journey through Film School and the stuff that I actually learned from it, and that, not surprisingly, applies to another facet of Show Business: Radio. Television has some applications for us too. Think about it. They’ve done ALL...
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