It’s Intern Hunting Season

It’s Intern Hunting Season

In Minnesota we have some annual seismic shifts in your lifestyles and they all seem to have “Opener” as a suffix. Deer opener. Fishing opener. Duck opener. Twins/Vikings home opener. And of course, “The friggin’ beer ain’t a twist off Wally. Get me da opener, will...
A Trifecta Of Digital Resolutions

A Trifecta Of Digital Resolutions

Resolution #9 It’s very easy to leave the web and social media alone since many of your have actual departments that do that. But you should seriously take a minute a day just to spot check what’s getting posted. If you’re at a station in Florida in June and someone...
New Years Revolutions

New Years Revolutions

I was never good with resolutions. The one about the thing at the place with the stuff? I didn’t make it past noon on the 1st inability to commit and my weak resolve. Damn. Damn. Damn. Here are a few things to resolve for 2014: • If someone says “But, in a PPM...
Uncle Paige’s Annual Christmas Tale

Uncle Paige’s Annual Christmas Tale

Gather ‘round kiddies and let your good old Uncle Paige tell you a scary Christmas story. “A scary Christmas story Uncle Paige?” Yes Erin. Climb up here. The rest of you crowd around. Now all of you get real close and I’ll tell you a story. A sad story about a radio...
The Positions of The Promo Sutra

The Positions of The Promo Sutra

When discussing Radio and marketing, there are a lot of valid political metaphors and analogies that get bandied ™ about. It is a lot like a campaign and when people are strapping on meters or filling out diaries they’re voting for or against you. Hopefully you shook...